Wittgenstein argued that the meaning of words is determined by their use in specific contexts, or what he called "language games." In other words, the meaning of a word depends on the community or culture in which it is used. Saul Kripke raised the issue that when we understand rules or the meaning of words, that understanding cannot be objectively fixed. According to Kripke, the application of meaning and rules is established through social practices and agreement within a community.

Applying these ideas to conspiracy theories, we can see that conspiracy theorists operate within their own unique language games and interpretive frameworks, which differ from those of mainstream society. Within their communities, certain terms and sources of information are trusted, and these form the basis for how they understand the world. As Kripke pointed out, since the meaning of words and rules cannot be objectively fixed, it is difficult to completely dismiss or refute the interpretations of conspiracy theorists.

Given this, how can effective communication with conspiracy theorists take place? It is essential to understand their concerns and interests, and share information in ways that align with their perspective to build a foundation for mutual understanding. Recognizing their internal logic is important. Instead of one-sided criticism or outright rejection, it is necessary to approach them with respect and foster trust to facilitate open dialogue.